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UnitusOpen is the official channel of the University of Tuscia for collecting, archiving, and disseminating the scientific outputs of the researchers. Visitors of UnitusOpen may get access to open scientific outputs disseminated in accordance with the European requirements of Open Access or enter in contact with researchers for requesting information about their publications.

Journal Handbook of Research on Managing and Influencing Consumer Behavior

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Handbook of Research on Managing and Influencing Consumer Behavior